NEW YORK, June 22, 2022 / PRNewswire / – If you spend only 15 percent more, you could end up with a more sustainable world and a better quality product that lasts longer and doesn’t create mountains of garbage or exploitation of workers currently appearing in the fast fashion industry.
BODY404 works tirelessly to find high quality sustainable and socially responsible products. The eCommerce site is also looking for new designers who have created unique aesthetic brands that reflect its core values.
“We pay a lot of attention to exposing their design concepts and hard work in the production process because we think it’s a respect for both designers and the fashion industry,” said the CEO of the BODY404 brand. Charles Wang.
Fast-fashion brands that serve Generation Z consumers look only at efficiency with super-fast production. It can create garments within five days at the expense of underpaid workers, produces a lot of environmental waste and has no social responsibility or sustainability.
According to the World Wildlife Federation, the fast fashion industry produces 53 million tons of clothes a year. It could reach 160 million tons by 2050. Chile The Atacama Desert has mountains of waste fast fashion clothing because clothing recycling is less than one percent.
Fashion is the second industry in the world that pollutes the environment the most and requires 20,000 liters of water to produce just one kilogram of cotton thread, enough to make one T-shirt and one pair of jeans. Also, more than 8,000 chemicals are used.
All these problems are contributing to the global environmental crisis, climate change and labor exploitation. Although the industry has been criticized, little has been done. Consumers are looking for change.
Up to 75 percent of Generation Z according to Do something I would like to see brands that ensure the safety of employees and consumers. Consumers also demand sustainability and want to know how products are produced and whether workers are treated fairly McKinsey.
These are all important issues with BODY404.
“We are selective with our branding partners. Our partners such as Ufology, Mlen’s diaryi Cosmic Speculation everyone uses environmentally friendly materials and pays attention to workers’ rights and has clean factories, ”Wang said.
Most of the brands found on the BODY404 are exclusive and not available anywhere else. Instead of mass production, these brands are produced on demand, so there is less waste.
An example of an eco-innovative product line on the BODY404 is Cosmic Speculation Restart fragrance diffuser collection generated from recycled kitchen waste.
It uses recyclable technology to separate reusable components from food scraps and kitchen waste to create a non-toxic odor.
“It simply came to our notice then Ufology phone case, which is made from 100 percent durable biodegradable wheat straw material. It is guaranteed to protect your phone, ”Wang said.
When discarded, it decomposes naturally in compost to harmless water and carbon dioxide. Mlen’s diary false eyelashes and glues are another example of a socially responsible brand worn by BODY404.
All materials are hypoallergenic, skin safe, 100 percent vegan and cruelty free. At the same time, Mlen’s diary supports financial independence for mothers who stay at home and women who live in remote areas in cinemawho do not have access to any other source of income.
“Consumers can now be part of the solution. Buy from BODY404 is one step towards building a better environmentally sustainable and socially responsible world, ”Wang said.
For more information or to schedule an interview, contact Charles Wang at 4127373050 or [email protected].
FOR MORE INFORMATION: